You Can Trust
Our Expertise
50+
awards
in the leading
industry ratings
1,500+
projects
12 years
45
employees
of the iConText
Group (6 agencies)
#1 in “SEO Collaboration Ranking” and #2 in “SEO Integral Ranking” in 2020.
#1 in the ranking and the “Leader in SEO ranking among SEO agency sites” award at the Optimization 2019 conference.
#1 in the “Golden Hundred of Russian Digital” rating and #1 in the “Performance Agencies Rating” (as part of the iConText Group) in 2019 and 2018.
#8 in the “Rating of the leading SEO companies in Moscow” in 2020.
We believe that success can only be achieved through a deep understanding of the goals, opportunities and limitations of the project. That’s why we always start by briefing the client, analyzing their website and their main competitors.
At the start of SEO project, we develop a strategy and a detailed work plan for the year ahead. This allows the client to understand the scope of work, evaluate the forecast results and plan resources.
The SEO process consists of a cycle of regular work, repeated at regular intervals. The composition and scope of work is determined individually for each project, depending on the goals, priorities, and existing restrictions.
We do not use “black” SEO methods, do not engage in “cheating” and do not fall under the sanctions of search engines. Our SEO is white and clean, like cherry blossoms in April at the foot of Mount Fuji.
In 1996, Bill Gates wrote the famous phrase “Content is King”. Even now, despite advances in machine learning, the ubiquity of neural networks, and “search by meaning,” content is still King.
iSEO has 3 full-time editors and 60+ authors. We know how to work with complex topics and are not afraid of YMYL and E-A-T. Our content helps our clients’ businesses grow. We write for people and robots love our content too.
We make decisions based on data. That’s why it is important for us that this data is comprehensive, up to-date and correct. Up-to-date data helps us make optimal use of resources.
To see the big picture, we use several data sources. We work with Google Analytics, Yandex Metrica, Adobe Analytics. We use Google Data Studio to create online reports and dashboards based on various data sources.
Search engine optimization is a complex service at the intersection of marketing, web development, copywriting, etc. The larger the project is, the more stakeholders and the more features it is important to consider.
The project manager at iSEO builds effective communication with all stakeholders. They explain priorities, highlight risks and monitor the work. If necessary, the project manager can provide training for the client’s team.
At iSEO, everyone involved in a project has a personal involvement in its success. This is how the motivation works in our agency: no one is “sitting on a salary” with us. That’s why we all love high results.
Practice shows that what matters in SEO is not so much the expertise of an agency (which we have more than enough — check out our clients’ cases studies), but well-established processes and deep involvement of the client. If you are ready to achieve results with us, we know what to do.
iSEO is your reliable partner. We have no staff turnover. The management team has been with the company since it was founded. We have no trainees who learn how to promote websites on live clients. We only hire experienced SEO specialists and project managers, and we select them very carefully. Therefore, we are almost constantly on the lookout for talent who share our values.
We have a lot of experience in different niches. We are not new to the market and have an impressive portfolio of successful projects. Chances are, we have promoted your competitors. We may even be working with them right now. This means that we have a good understanding of what to do and how to do it in order to get results, even in difficult and highly competitive niches.
We are constantly developing. We exchange experience and knowledge within the agency. We apply tried and tested solutions to our projects. Not a single in-house specialist can compare with the collective expertise of our agency, which has already succeeded in hundreds of projects. We are ready to share our expertise with you.
We specialize in SEO (Search Engine Optimization). We are part of the iConText Group, the largest independent group of digital companies in Russia.
There are 45+ professionals in the team. The experience of our SEO-specialists and project managers is 5+ years on average, there are no interns and “juniors” among them.
We have completed over 1,500 projects in 12 years of operation. We have received more than 50 awards and places in industry ratings. Among our clients there are the largest Russian and global brands.
We work with large and medium businesses. We promote e-commerce and service websites, corporate websites, and content projects. We have the most experience in SEO for the following industries:
In addition, we have SEO experience in the following niches: household appliances, furniture and repairs, entertainment and hobbies, children’s products, cafes and restaurants, marketplaces and classifieds, food products, business services, jewelry, content projects, dishes, security, advertising and marketing, flowers.
We focus on SEO and related services:
If your tasks go beyond these limits, please contact us: we will discuss how we can help promote your business.
For each project, we prepare an individual plan, considering its goals and objectives. As a rule, a basic SEO work plan includes the following areas:
Usually, we prepare a plan of work to promote a site for the year ahead. Later on, the plan is adjusted depending on the dynamics of KPI, changes in goals and priorities, new restrictions and other factors.
We work with SEO projects with a budget of 75,000 rubles per month or more.
We prepare a unique commercial offer for each client, considering goals and objectives of a particular project. The cost of work depends on the amount of resources (that is the time of our specialists) that will be required to achieve desired goals. When preparing a proposal, we also consider current state of the website, level of competition in the niche, possible restrictions on implementation of SEO recommendations by the client.
Often, the project budget can be optimized by adjusting a scope and/or frequency of tasks.
Each project is unique, so we believe that fixed plans are a limitation that can interfere with the full performance of SEO tasks. Plans are published on our website, but this is nothing more than a guideline. For each project, we prepare an individual work plan and budget. At the same time, we can offer several options for a project budget, which will differ in the amount of work and a forecast of results.
If we prepare an SEO proposal for you, we are sure that the results described in it are realistic. That’s why we are ready to bear financial responsibility if these results are not achieved: this may be fixed in our contract. Depending on the KPI you are interested in, a part of a monthly cost of services can be tied to a share of keywords in TOP-10 results, a volume of organic traffic or leads.
SEO is a service that requires a certain amount of customer involvement in the work process. Results of a SEO campaign directly depend on effectiveness of the client-agency interaction.
We will need you to: